Public Relations & Marketing Specialist – VSU

By November 2, 2021Job Opportunities

Position Information

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Working Title Public Relations & Marketing Specialist III
Role Title PR & Mktg Spec III – 29093
Job Open Date 10/28/2021
Job Close Date 11/15/2021
Open Until Filled
Is this position funded in whole or in part by the American Recovery & Reinvestment Act (Stimulus Package)? No
Hiring Range 37,042 – 60,000
Agency VA State University Coop Ext & Agri (234)
Agency Website
Location Chesterfield – 041
Position Number 00331
Job Posting Number 1088590
Type of Recruitment General Public – G
Does this position have telework options? No
Bilingual/Multilingual Skill Requirement/Preference No
Job Type Full-Time (Salaried)
Job Type Detail Full-Time Salaried – Non-Faculty- FTS-1
Pay Band 04
Job Description Purpose: The Content Manager/Writer will serve as the lead content writer and editor for the College of Agriculture – Marketing & Communications Department by developing marketing and communications materials and to assist with the college’s public relations program.


Virginia State University is an Executive Level Branch agency.  In accordance with Governor Ralph Northam’s mandate, by Article V, Sections 1 and 7 of the Constitution of Virginia, and by §2.2-103 of the Code of Virginia all Executive Branch Employees and state contractors who enter the workplace or who have public-facing work duties must disclose their vaccine status to the designated agency personnel.  Virginia State University requires all faculty, staff, and students to be vaccinated for COVID-19, unless there is an approved medical or religious exemption.  Continued employment is contingent on compliance with the University’s COVID-19 guidelines.


Duties & Responsibilities: The Content Manager/Writer is responsible for preparing: social media and blog posts, web copy, public service announcements, photo captions and reports announcing and promoting Extension and Research programs and events, including the documentation of program successes. Ensures articles, manuals, proposals, and other publications meet style, formatting, and general quality standards. Works with the Director of Marketing and Communications to plan, develop, edit and disseminate and coordinate the production of approximately four annual magazine-style publications. Work with designer to see projects through the printing and or electronic distribution processes. Writes feature stories for these publications and solicits stories from colleagues, which would require editing. Adheres to COA brand guidelines and appropriate writing styles (AP, MLA, etc.) and ensures documents are grammatically correct. Self-identify story/news ideas. Serves as primary editor for COA materials.

Minimum Qualifications A bachelor’s degree in English, Journalism, Mass Communications, Public-Relations, Journalism or closely-related field or an equivalent combination of education and experience. Applicants MUST have considerable amount of demonstrated experience working with news/media or in advertising or similar creative customer service industry. Excellent organizational skills and attention to detail. Edits publications according to specifications for style, tone, and length, while also ensuring correct use of grammar, punctuation, and spelling. Demonstrated ability to communicate in various writing styles in writing for and posting to Facebook, Twitter & Instagram. Understanding of journalism, media relations and information-campaign development. Superior experience in editorial/editing original works. Proficient with Microsoft Office Suite, Adobe Acrobat, and writing in AP Style. Demonstrated ability to communicate effectively both written/orally.
Preferred Qualifications Graduate-Level degree preferred. Writing or editing for Section 508 compliance (digital content accessibility).
Special Requirements Upload/Submit (2) recent (last 5 years) writing samples
Special Instructions to Applicants Virginia State University does not discriminate on the basis of age (except when age is a bona fide occupational qualification); color; disability; gender identity or expression; genetic information; military service; national origin; political affiliation; pregnancy, childbirth, or related medical conditions, including lactation; race (or traits historically associated with race including hair texture, hair type, and protective hairstyles such as braids, locks, and twists); religion; sex; sexual orientation; veterans status, or any other non-merit based factor in its employment opportunities, programs, services, and activities. The selected candidate will be subject to an extensive and complete background check, which may include fingerprinting and is subject to the COVID-19 guidelines. The candidate may be required to complete a Statement of Economic Interest as a condition of employment, if applicable. Women, minorities, persons with disabilities and veterans are encouraged to apply!


Virginia State University only accepts applications for classified positions through the on-line state Recruitment Management System (RMS).  Faxed, e-mailed, and mailed applications and/or attachments will not be accepted. Visit to complete an online application.